Website Analytics Dashboard
Track your website performance and understand your visitors
Visitors & Sessions
See how many people visit your site, how often they return, and where they come from
User Behavior
Track scroll depth, time on page, button clicks, and which content engages visitors most
Device & Demographics
Understand your audience's devices, locations, and how they found your site
Performance Metrics
Monitor page load times, bounce rates, and conversion tracking for applications
Google Analytics
Main dashboard for all website traffic data
Google Search Console
See how your site appears in Google search results
PageSpeed Insights
Check your website's loading speed and performance
Real-Time Data
See who's on your site right now
Key Metrics to Watch
🎯 Application Conversion Rate
Track how many visitors click "Apply Now" vs. total visitors. A good rate is 2-5% for grant applications.
📱 Mobile vs Desktop Usage
See what devices your visitors use most. This helps you prioritize mobile optimization.
⏱️ Time on Page
Longer time on your story/grants pages indicates engaged visitors who are seriously considering applying.
📍 Geographic Data
Understand where your applicants come from to tailor your marketing and outreach efforts.
🎵 Spotify Embed Engagement
Track if visitors interact with your music embeds - this shows genuine interest in your musical taste.
📊 Bounce Rate
Lower bounce rates (under 60%) mean visitors find your content engaging and explore multiple pages.
🔍 Traffic Sources
See if visitors come from social media, search engines, or direct links to optimize your marketing.