Website Analytics Dashboard

Track your website performance and understand your visitors

Visitors & Sessions

See how many people visit your site, how often they return, and where they come from

User Behavior

Track scroll depth, time on page, button clicks, and which content engages visitors most

Device & Demographics

Understand your audience's devices, locations, and how they found your site

Performance Metrics

Monitor page load times, bounce rates, and conversion tracking for applications

Key Metrics to Watch

🎯 Application Conversion Rate

Track how many visitors click "Apply Now" vs. total visitors. A good rate is 2-5% for grant applications.

📱 Mobile vs Desktop Usage

See what devices your visitors use most. This helps you prioritize mobile optimization.

⏱️ Time on Page

Longer time on your story/grants pages indicates engaged visitors who are seriously considering applying.

📍 Geographic Data

Understand where your applicants come from to tailor your marketing and outreach efforts.

🎵 Spotify Embed Engagement

Track if visitors interact with your music embeds - this shows genuine interest in your musical taste.

📊 Bounce Rate

Lower bounce rates (under 60%) mean visitors find your content engaging and explore multiple pages.

🔍 Traffic Sources

See if visitors come from social media, search engines, or direct links to optimize your marketing.